Growth and Expansion
Brita expanded its product line in the 1970s by introducing pitcher water filters, which became a popular choice for households looking to improve their drinking water. The brand’s success in Europe led to its expansion into international markets, including North America and Asia. Brita continued to innovate, developing various water filtration products such as faucet filters, water bottles, and dispensers.
Throughout the years, Brita has maintained its focus on providing high-quality water filtration solutions. The brand’s products are designed to reduce common water contaminants such as chlorine, lead, and other impurities, ensuring safe and great-tasting drinking water.
Innovation and Sustainability
Brita is dedicated to sustainability and environmental responsibility. The company emphasizes reducing plastic waste by encouraging the use of reusable water filtration products instead of single-use plastic bottles. Brita has introduced recycling programs for its filters, ensuring that used filters are properly disposed of and recycled.
Innovation remains at the core of Brita’s operations. The brand continuously invests in research and development to improve its filtration technology and expand its product offerings. Brita’s commitment to quality and sustainability has earned it a loyal customer base and a strong reputation in the water filtration industry.
Legal and Business Information
Business Name: Brita GmbH
Headquarters: Taunusstein, Germany
Parent Company: The Clorox Company (North American operations)
Confidence and Trust with BSQ STORE
BSQ STORE is proud to offer Brita products, providing customers with access to premium water filtration solutions. Through our affiliate links with various merchants, we ensure that you can shop with confidence, knowing that you are acquiring top-quality products designed for performance and sustainability.
Whether you are looking for a pitcher filter, a faucet filter, or a reusable water bottle, Brita products available through BSQ STORE’s merchant affiliate links offer the perfect combination of innovation, quality, and environmental responsibility.
